When parenting becomes child’s play: Nestle Chuckie Buddy TVC

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46 Responses

  1. Jun214 says:

    Ganda ng ads ..like pata ang soundtrack

    • admin says:

      One could never go wrong with Billy Joel’s music.

    • Maian says:

      Its always touch in my heart as a mom with only kid. Hindi ko ito na experience in my childhood super strict nang mom ko. But now mommy na ako. Many are saying were like a buddy… Ika nga habang bata pa sila sabayan mo na.

      • admin says:

        My Mom was strict, too, and was never openly affectionate. She was from a different generation kasi, and most of the other mothers from her generation were not touchy-feely. There were very few exceptions, though.

  2. Mark Madrona says:

    Thanks for this blog post! Listening to the ad on repeat via YouTube while reading the lyrics you provided makes my eyes wet.

    It is important that we praise these kind of ads so they’ll continue to make more.

    • admin says:

      I’m a big fan of ads that show ingenuity and have a compelling narrative, memorable tagline and catchy jingle/soundtrack.

  3. agatha says:

    Sadly, I never experienced being a child with this kind of mom that can do all the shits mentioned there but hearing and watching the commercial makes me hope that one day I can be that kind of mother. Thumbs up at this ads.

  4. Dortz says:

    I saw myself and my son Moises on this commercial <3 <3

  5. Aying says:

    Its just like when i was a kid. It makes me more realize how lucky i am having her in mylife. Loveyou ma. Goodjob for this ads.

  6. Princess Santos says:

    A very great and touching TVC. I really watch it every now and then. It surely brings tears to my eyes! Me and my son are like this specially during weekends. No need to show all the vitamins and minerals that you can get from chocolate drink, but Chuckie became a medium to keep the bonding alive. Thanks Nestle for reminding us that thru our busy days (at work, at home and in business), we should never miss a time with our children… True enough, minsan lang sila bata. Good job to your ad agency! I’ll vote for yours!

  7. Liwanag says:

    I really love this chuckie buddy commercial. Everytime my son hears it he keeps on singing and saying iloveyou mama… it really melts my heart. 😊😙

  8. Mari says:

    Thanks for the lyrics. I really live this song dahil kapag naririnig xa ng anak ko kht may ginagwa xa ititigil nya mapanuod at mapakinggan nya lang. Super ganda talaga…

  9. jerico says:

    It has a good message. That pulled my heart open… It reminds me my childhood and my mom who always here for me …:)

  10. I really got interested the first time I heard dt commercial… I made an effort to know its lyrics & share it to my pupils… (tnx for the person u shared it!!!) ‘coz they really love it… thanks for the people behind that brilliant commercial… YOU DID A GREAT JOB!!!… God bless u more!!!…

  11. Debbie says:

    Me and my son a 7 yrs old were enjoying watching this ads I was teary-eyed but when we look at each other he got tears too ,end up hugging and pretending were flying together, nice ads so touching

  12. d says:

    Every time this ad played at the tv commercial. I used to remember my mom and miss her.im now 21 yrs old and only son in the family. Tnx nestle

  13. Stephanie Estrada says:

    What’s the name of the mother there in the commercial? Thank you! 🙂

  14. rebecca escoses says:

    it hit my heart, being a mother and a grandmother I do the same with my grandchildren, I can sing Dr mcstuffins theme and Dibo song and I can name all Thomas and Friend character. love u nestle

  15. Marj Go says:

    I love this ad and it put tears on my eyes. I’m a single mom and have a 3-1/2 year old son. I always wish I could be like her as a mom. A cool mom and a buddy to him.

  16. miku says:

    Pag pinapalatastas toh, napapatigil ako. kc ang ganda ng lyrics. hahaha

  17. Ann says:

    I really,really love this chuckie buddy commercial.Everytime my son hears it,he keeps on smiling & hug me tight..,it really melts my heart.=)

  18. Jingle lang po yan.. Pero di po si Billy Joel ang kumanta dun sa Commercial.. Siya yung kumanta nung version niya..

  19. Jerome says:

    Sadly, I can’t find this commercial on youtube, anyone knows the link or title of the commercial?

  20. LHON says:

    Me and my kids enjoy very much watching this ad on tv…the first time I saw the ad, it touched my heart, wishing that I can be the best Nanang in this world to my kids. Great job NESTLE. KUDOS!

  21. maureen says:

    Every time my 3 years old daughter see this commercial on tv she got emotional and running after me to give me a big hug…I don’t know why , maybe she was touched by the message and felt the love of mom to her child and that she is very thankful to me…:) Congrats Nestle!

  22. Aphrodite says:

    . Nice song 🙂

  23. apple jean says:

    i love the message and the tune of the song. someday,,, i will be a great mom and a buddy to my kids. 🙂

  24. Beautiful ad. This is to the tune of She’s Always A Woman right? Never did I get to experience this with my mother, but I did with my dad. (They’re separated). They should make a song for single fathers with daughters/sons next time 🙂

    • admin says:

      I agree. Fathers can be (and are, as I’ve personally witnessed among male friends) as doting and devoted as mothers are to their children.

  25. parang nakakaiyak yung kanta na yan

  26. Katie J. says:

    I really like this TVC. <3

  27. Mari says:

    My son liked the ad too. Everytime he sees it he always say it’s like the way we were. Nice ad.

  28. Arnold Pineda says:

    am a man and it made me cry. i miss my mom. thanks

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